Google is using Solve for X and major projects like self driving cars and Google Glass to attempt to leapfrog the competition to achieve radical improvement. Google's latest effort is to legitimize efforts to achieve radical life extension with their new company Calico. This will force more aggressive target setting from biotech companies.
Elon Musk is taking a handoff from Google's self driving car effort to push for a 90% hands free driving experience within 3 years.
Before Google the major car companies were not pushing for self driving cars.
The major car companies starting shooting for self driving cars in the 2020-2025 timeframe.
Now Elon Musk could force car companies to get far more aggressive with self driving cars and robotic assisted driving.
Elon Musk and Tesla electric cars has already forced more major car makers to roll out electric cars. BMW, Volvo, Nissan, Ford and others are pushing electric cars.
Elon Musk and Spacex is forcing Russia and existing rocket makers to find ways to lower rocket launch costs.
China is forcing airplane makers to find ways to lower costs of manufacturing. China has been forcing all companies to find ways to increase innovation and lower costs.
In the face of China’s progress, America and European manufacturing sectors faced major challenges in becoming and remaining competitive. There has been an increase in patents and innovation in an attempt to fight off stiffer competition from China.
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