Google plus grew in terms of active usage by 27% to 343m users to become the number 2 social platform. Interestingly for Google, YouTube (not previously tracked by us as a social platform) comes in at number 3, demonstrating the immense opportunity of linking Google’s services through the G+ social layer. This is also a key indication of why Google+ integrated with the Google product set is so key to the future of search and the internet
Google plus links together and increasingly enhances all of Google’s other products from Android to Gmail to Search in a way that builds a complete digital experience for the user and works as a social layer, not just a network.
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