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November 09, 2010

Gartner Forecasts World Tablet Sales to reach 208 million in 2014


Previous graph showed the projected sales through 2013. 2014 prediction is for 208 million tablets sold worldwide

Gartner forecasts worldwide media tablet sales to end users to reach 19.5 million units in 2010, driven by sales of the iPad. Media tablets are poised for strong growth with worldwide end user sales projected to total 54.8 million units in 2011, up 181 percent from 2010, and surpass 208 million units in 2014.

The Apple iPad and its ecosystem [and android and other tablets] are likely to disrupt existing technology use profiles and business models, and CEOs should ensure that its potential is being seriously evaluated inside their organizations.



Gartner recommends that CEOs ask their marketing and product development teams to present a creative briefing as soon as possible, detailing how iPads could be used by the company and its competitors, because the iPad has the potential to be hugely disruptive to the business models and markets of many enterprises

The Gartner CEO advisory on tablet is $195

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